Offering the latest in women's fashion trends!

Fuschia is filled with a dynamic mix of ageless classics, everyday pieces and hard to find jewels and accessories. It is one stop shopping, and has everything a girl could need, from soccer mom chic to cocktail attire. Fuschia is always packed with the most desirable mix of the season’s latest finds from designers like Ulla Johnson, Herno, Tibi, and Sydney Evan just to name a few.

Newest Arrivals

Fresh from LA to NYC — discover the latest pieces handpicked by Ashlee. From effortless everyday looks to statement styles, these are the must-have arrivals defining the season.

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The Story Behind Fuschia

Born from founder Ashlee Rooney’s love of fashion and her desire to bring city-chic style to the suburbs, Fuschia has been a Glen Ellyn staple since 2004. With a carefully curated mix of timeless classics, everyday essentials, and statement pieces from top designers coast to coast, Fuschia offers a shopping experience as dynamic and effortless as the women it dresses.

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